I just love this campaign from New Zealand for the upcoming season launch on HBO, TrueBlood.

Perfect mix of two things I totally dig, great marketing and cool vampire celluloid :) They should also hand out ‘Stake’-like toothpicks, shaped like crosses. Any other ideas?
via PSFK
Technorati Tags: Marketing, True Blood, Vampires, New Zealand, HBO









holy water slush puppies?