This is one of the simplest, most brilliant explanations of our current predicament in Marketing. Specially focusing on the relationship between branding and the consumer’s perception of brand and it’s evolution from the time products started getting packed and put onto shelves. Brilliant.
The short animation is done by Scholz & Friends.
this video was so awesomely done
i loved the circle of peeps with computers- like gtalk or twitter
i think maybe the old fashioned way was still the best win the hearts of few and they will bring the many…
That’ video was soo flipping amazing and pretty damn near spot on, in it’s depiction of the challenges facing you marketers. On the other hand though, isn’t it good that consumers are no longer falling prey as easily to corporate propaganda?1